下面是范文網(wǎng)小編分享的計劃書英文3篇(英文版計劃書怎么寫),供大家賞析。
計劃書英文1
In applying for a student visa and in the process, often will be asked to write a study plan ( study plan ), many foreign friends often not clear study plan and personal statement ( personal statement ) difference and style of writing, the author has long been engaged in student writing, due to the combination of their own experience, introduce the learning program the writing of the book.
Generally the study plan can be submitted to fall into two categories, both to the embassy for visa, or apply for admission to the school is by the. To apply for school programs from the essence and the personal statement is the same type of instruments, about the school application category learning plan can refer to a personal statement of the article, this article mainly introduces the submission of the embassy visa with a study plan.
Europe and the United States, especially immigrants from countries, such as Australia, New Zealand, Canada and other countries for international student visa time are often asked to provide learning plan, learning through plan to convince the visa officer to know your background, choose to study professional motivational conditions, select the country for foreign students, and a clear future study schedule, occupation purpose and reason, audits of your other materials to decide whether to send you the visa studying abroad, so learning plan is a key document.
In general, the learning plan needs to include the following contents:
1si-mp-le descriptions of their learning experience, professional background and working experience;
2 descriptions of their further study motives and why to choose the country, the University and the professional;
3 detailed study schedule;
4 introduction of foreign funds required and sources;
5for future occupation goal elaboration, returned to reason.
Study plan on the style and structure of the article and the personal statement is very different, do not need too much personal and emotional description, but should be clear and si-mp-le structure, tight logic, the facts clearly related arguments were strong, credible, returning reason to be very full, and absolutely not and the applicant's other material contradiction. On the study plan in document writing, can and other sites to get help.
As a result of the embassy staff every day to deal with a large number of documents, so learning plan must not write too long, generally should not exceed 800 words, and a preferably only one paragraph, paragraph before adding titles, such as My Choice of University of Toronto in Canada, My career objective, in order to the embassy staff to you a content of the central idea of stick out a mile. Your pa-pe-r should be very legible, cannot let the embassy staff from your text" mining" you" potential" content.
Study plan is the emphasis of future occupation plan and returned to reason, through this part of the embassy to tell you to go to the country after the students, are able to your occupation development good help, and there is a credible argument for returned. Although the requirement study plan country often is a country of immigrants, but as a result of your visa application for study, so the study plan must eliminate any of your immigration tendency. Reasons for returning to be with your personal background and family circumstances give a reasonable explanation, has many years of experience as a businemanager to obtain New Zealand master's of BusineAdministration program admission, then clarifies his occupation goal is to return to China to become a Multi-National Corporation of high level managers, and he in China for many years of accumulated customer resources and social ring is a very valuable asset, this is very tough and reasonable a reason. Of particular note is, study plan concerning the reasons for returning to the place of facts, not arbitrarily invent, at work, in this pa-pe-r the authors encountered by customers due to。
計劃書英文2
Catering business plan
一、創(chuàng)業(yè)經(jīng)營宗旨和理念One, entrepreneurship, purpose and philosophy 明月西餐廳的經(jīng)營宗旨為:“著意求新,以客為尊”,經(jīng)營理念為“極意營造幽雅、舒適、休閑之氣氛,融匯西方餐館美食”。Moon restaurant business purpose as: "deliberately Innovation, customer-oriented" business philosophy is "intended to create a very elegant, comfortable, leisure atmosphere, integrate Western restaurant cuisine."
二、市場定位Second, market positioning
1. 選址方面:明月西餐廳位于學院的美食街內(nèi),與連串的快餐店連在一起,但都作為美食街唯一的西餐廳 . 與其它快餐店所不同的是有更好的就餐環(huán)境和更優(yōu)質(zhì)的服務。 1 Location: the moon restaurant is located within the School Food Street, with a series of fast food together, but are as the only restaurant food court with other fast food restaurants the difference is that there is a better dining environment and better quality of service.
2. 格調(diào)方面:明月西餐廳為溫馨浪漫的風格,為顧客提供優(yōu)質(zhì)的服務,給顧客貴族式的'享受,力求營造一種幽雅、舒適、休閑的消費環(huán)境,引導消費者轉(zhuǎn)變消費觀念,向崇尚自然、追求健康方面轉(zhuǎn)變。 2 category:the moon restaurant is warm and romantic style, to provide customers with quality service, giving customers
aristocratic enjoyment, and strive to create an elegant, comfortable and relaxing
environment for consumption, and guide consumers to change consumer attitudes, to advocate Naturally, the pursuit of health changes.
3. 校園市場環(huán)境方面:校園經(jīng)濟的市場有很廣的發(fā)展領域,消費者也是很單純的消費,相對外部市場競爭要小,個體經(jīng)營單純,以小投資為主,服務于在校大學生。 3 campus market environment: Campus has a very broad market economy development areas, consumer spending is also very simple, relatively external market competition to small, self-employed simply to small investment-based, service to the college students.服務于學生,應該提供最優(yōu)質(zhì)的服務,首先,要吸引學生的注意目光,讓他們能在最短的時間來光顧本店,所運用的營銷方法是多種途徑的;其次,是怎樣達到以下營銷效果Serving the students, should provide the best quality service, first of all, to attract the attention of students eyes, so that they can in the shortest possible time to shop, and by the use of marketing methods are a variety of ways; secondly, how to achieve the following marketing effectiveness
潛在客戶Potential customers
現(xiàn)實客戶Real customers
滿意客戶Satisfied customers
美譽度Reputation
所運用的營銷方法也是多種多樣的。By the use of marketing methods are varied.
4.SWTO 分析 4.SWTO analysis
學院現(xiàn)有一萬三千幾個師生,調(diào)查資料表明他們多消費用于飲食方面占了 54.7% ,正因如此,飲食也是在學校創(chuàng)業(yè)首選之路。Several existing thirteen thousand college students, the survey data show that more than they consume diet accounted for 54.7 per cent,which is why diet is also the preferred way
entrepreneurship in schools.消費對象比例圖如下:Object of consumption ratio is as follows:
同時在校院里經(jīng)營西餐廳的 SWTO 分析圖如下:While in the school yard run restaurant in SWTO analysis is as follows:
S :美食街附近是男生宿舍最聚中的地方,偶爾去美食街的人占了全師生S: Food Street near the dorm together in most places, and occasionally go to the food court of the people accounted for the entire student
W :大多數(shù)學生都習慣了到快餐和學校所設的飯?zhí)镁筒停瑢τ谖鞑蛷d來說不那么的習慣,但資料表明對西餐廳有興趣嘗試的占了W: most students are accustomed to fast food and school canteen dining set, it is not so for the restaurant
habit, but the data show that the western restaurant are interested in trying to account for
O :現(xiàn)時有 40.2% 師生覺得現(xiàn)在學校最缺的服務是就餐環(huán)境,而適合明月西餐廳設計是幽雅、舒適、休閑的消費環(huán)境,這可表明了,明月西餐廳開業(yè)后會有更受歡迎的可能性。O: At present, 40.2% students feel that the school is sorely lacking service dining environment, and suitable moon design is elegant restaurant, comfortable and relaxing environment for consumption, which may indicate that the moon, the West will be more popular after the restaurant opened possibilities.
T :美食街有眾多快餐店和學校內(nèi)有五間飯?zhí)肨: Food Street, there are many fast food restaurants and school canteens within five
三.III.管理理念Management philosophy
1. 尊重餐飲業(yè)人員的獨立人格1.Respect catering staff independent
personality
2 互相監(jiān)督:管理層監(jiān)督員工的工作,同時員工也可以向上級提出自己的意見或見解 2 mutual supervision: management oversight staff, while employees can submit their views to their superiors or opinion
3 營造集體氛圍:既要上下屬感受到西餐廳紀律的嚴明,也要關懷員工,讓員工感受到來自集體的溫暖,有利于加強凝聚力,提高工作積極性 3 to create a
collective atmosphere: both to subordinates feel restaurant on strict discipline, but also caring staff, so that employees feel the warmth from the collective, is conducive to strengthening cohesion, improve work motivation
4. 公平對待,一視同仁,各盡所能,發(fā)揮才干 4 treated fairly, equally, whatever, ability to play
四.Four.產(chǎn)品介紹Products
以西式扒類為主,結(jié)合快餐、中西燉湯、中西式局飯、皇牌主食套餐,小食天地、美顏甜品、水吧飲料等來滿足消費者的需求:Western-style steak, combined with fast food, Chinese and Western stew, rice and Western Bureau, Ace staple food packages, snacks world, beauty dessert, bar drinks, etc. to meet consumer needs:
1. 推出皇牌主食套餐,經(jīng)濟實惠,例如:泰汁雞扒印尼炒飯?zhí)撞?、青咖喱豬頸肉扒伴意粉套餐、鰻魚泰汁雞扒局飯?zhí)撞偷?,各套餐還配有(粟米忌廉湯、油菜、熱奶茶或凍檸樂),最適合校園情侶品味。 1 Release Ace staple packages, affordable, such as: Thai Sauce Chicken Indonesian fried rice packages, Green Curry Grilled pork neck with Spaghetti packages, eel sauce Thai Chicken Rice Set bureau, etc. Each package comes with (corn bogey Lian Tang, rape, hot tea or iced lemon music), the most suitable campus couple taste.
計劃書英文3
英語商業(yè)計劃書(Business Plan)
第一講:概述
第二講:現(xiàn)狀分析
第三講:目標確定
第四講:組織結(jié)構(gòu)
第五講:產(chǎn)品分析
第六講:市場分析
第七講:市場策略
第八講:生產(chǎn)分析
第九講:財務分析
第十講:附件
第一講:概述(executive summary)
概述是整個商業(yè)計劃的第一部分,相當于整個商業(yè)計劃的濃縮,使整個商業(yè)計劃的精華所在。一般將概述放在最后書寫,頁數(shù)應控制在2頁以內(nèi)。
概述應包括的基本內(nèi)容有:
企業(yè)的宗旨,例如:
In 20xx, ABC Corporation was created to...
Now, ABC Corporation is at a point where…
背景介紹,例如:
For many years people have…
The condition of the industry today is such that…
產(chǎn)品或服務及市場競爭情況,例如:
We have just completed the development of S30 – a novel
and proprietary construction tool
Compared to competitive products, our s30 can…
企業(yè)目標,例如:
Our objective, at this time, is to propel the company into a
prominent market position. We feel that within 5 years ABC
Corporation will be in a suitable condition for further
expansion, an initial public offering or profitable acquisition.
To accomplish this goal we…
管理團隊和管理組織,例如
Our management team consists of 5 men and women
Whose backgrounds consist of 10 years of marketing with…
市場策略,例如:
The fundamental thrust of our marketing strategy
consists of…
財務狀況和計劃,例如:
In 5 years we will have… and our investors will be
able to…
結(jié)論,例如:
ABC Corporation enjoys an established track-record of
excellent support for our customers. Their expressions of
satisfaction and encouragement are numerous, and we
intend to continue our advances in the…
第二講:現(xiàn)狀分析(present situation)
這部分盡可能簡明扼要而又全面地介紹公司的情況,以及公司所在行業(yè)的信息。
市場環(huán)境,例如:
The marketplace has been stagnant for 2 years. We are
poised now to…
產(chǎn)品或服務,例如:
The present stage of S30 is in the design stage.
產(chǎn)品生命周期,例如:
Our current product line is…
價格和利潤,例如:
Current prices are… and profits are…
客戶,例如:
Current customers are using our… for…
銷售渠道,例如:
We have service centers, retailers, manufacturer’s
representatives…
管理團隊情況,例如:
Most of our management is in place, however, we require a
production manager to complete our team.
財務狀況,例如:
Current cash available is….
第三講:目標確定(objectives)
企業(yè)目標是企業(yè)使命和指導方針的具體化和數(shù)量化,它反應企業(yè)在一定時期內(nèi)經(jīng)營活動的方向和所要達到的水平。企業(yè)目標的實現(xiàn)時間較長,一般為三到五年或者更長時間。好的企業(yè)目標具有總體性、與外部環(huán)境聯(lián)系密切、有很大的激勵作用、切實可行等特點。
企業(yè)的基本目標,例如:
The primary objectives of our organization are to:
A
B
C
投資收益率(ROI),例如:
Based on a XXX% market share for our XXX product by
20xx, we estimate our return on investment to be XXX%.
財務目標,例如:
Last Year This Year Next Year
Sales
$ Volume
Unit Volume
% Increase/Decrease
Share of Market
Gross Profit
Manufacturing
Fully Burdened
Marketing Expenses
Advertising
Sales Promotion
Trade Allowances
Other
欲計將來增長、改進的目標,例如:
Other objectives we have set for ourselves include XXX.
We expect to replace (competitive/existing products or
services) by XXX% by 20xx.
We plan to add XXX (retailers, distributors, service centers)
per month/year and we will have a total of XXX (retailers,
distributors) by 20xx.
第四講:組織結(jié)構(gòu)(management)
投資者考察企業(yè)時,管理是最為重要的因素。沒有一支優(yōu)秀的管理團隊和有效的組織模式,科技成果不可能和資本很好結(jié)合創(chuàng)造現(xiàn)實的生產(chǎn)力。一般需要介紹的管理人員有:總裁、常務副總裁、人事部總監(jiān)、營銷副總裁、財務副總裁、生產(chǎn)部總監(jiān)。對每一位關鍵人員用文章一個段落的篇幅進行描述就可以。介紹組織結(jié)構(gòu)時要注意以下問題:
1.主要管理人員和專業(yè)人員的發(fā)展路徑是怎樣的?他們具有哪些技能?
2.公司未來的組織機構(gòu)是怎樣的?
3.誰將成為部門領導者?
4.在哪些領域的管理應該加強?
5.報酬機制如何?
團隊結(jié)構(gòu)介紹,例如:
Of the XXX people who make up the development staff,
there are XXX founders who hold the following positions:
XXX, President
XXX, Vice President of Finance
XXX, Vice President of Marketing
XXX, Vice President of Sales
XXX, Vice President of Engineering
XXX, Vice President of Research
XXX, Vice President of Operations
XXX, Director of Marketing
XXX, Manager XXX Development
XXX, Corporate Attorney
管理人員描述,例如:
XXX, President
XXX Degree, University of XXX
XXX’s professional experience includes many different
areas in the XXX industry.
人力資源需求,例如:
(Company) development team recognizes that additional
staff is required to properly support marketing, sales,
research, and support functions.
第五講:產(chǎn)品分析(the product/service)
產(chǎn)品介紹應包括以下內(nèi)容:
1.產(chǎn)品名稱
2.性能及特性
3.產(chǎn)品所處的生命周期
4.產(chǎn)品的市場競爭力
5.產(chǎn)品的研究和開發(fā)過程
6.發(fā)展新產(chǎn)品的計劃和成本分析
7.產(chǎn)品的市場前景預測
8.產(chǎn)品的品牌和專利
此外,還要從顧客和投資者角度出發(fā)回答下面的問題:
1.顧客希望企業(yè)的產(chǎn)品能解決什么問題,顧客能從企業(yè)的產(chǎn)品中獲得什么好處?
2.企業(yè)的產(chǎn)品與競爭對手的產(chǎn)品相比有哪些優(yōu)缺點,顧客為什么會選擇本企業(yè)的產(chǎn)品?
3.為什么用戶會大批量地購買企業(yè)的產(chǎn)品?
4.本公司能提供哪些購買便利?
5.企業(yè)為自己的產(chǎn)品采取了何種保護措施,企業(yè)擁有哪些專利、許可證,或與已申請專利的廠
家達成了哪些協(xié)議?
6.為什么企業(yè)的產(chǎn)品定價使企業(yè)產(chǎn)生足夠的利潤?
介紹產(chǎn)品,例如:
This capability for XXX is a unique feature enjoyed by
(Company) and our customers.
專利保護,例如:
Our product(s) is protected under the following:
產(chǎn)品價格優(yōu)勢,例如:
Regarding cost savings (product/service) will save our
customers money in terms of XXX.
產(chǎn)品測試,例如:
Completed tests have shown that XXX (results).
產(chǎn)品特性描述,例如:
XXX is another powerful feature. This includes XXX.
XXX saves a tremendous amount of time when XXX.
第六講:市場分析(market analysis)
這部分內(nèi)容包括行業(yè)分析、市場分析和競爭分析。行業(yè)分析包括企業(yè)所在行業(yè)概述、對行業(yè)發(fā)展方向的預測、對驅(qū)動因素的分析。市場分析的核心內(nèi)容是在市場細分的基礎上確定目標市場。要讓投資者了解市場的規(guī)模有足夠大的贏利空間和發(fā)展空間;知道市場有良好的發(fā)展前景,即所確定的目標市場在未來將會長生不衰。競爭分析中要對全部競爭產(chǎn)品及競爭廠家作出描述與分析。尤其要分析這些競爭對手所占有的市場份額、年銷量與銷售收入,以及他們的財務實力。此外還要對自己產(chǎn)品所具有的優(yōu)勢作分析,對未來市場變化趨勢作預測。
介紹目標顧客購買的原因,例如:
It is easy to understand why the principal buying motives
are XXX because XXX.
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